Tuesday, September 16, 2008

Band Name Here

Interestingly enough, Band Name Here never tours. No one except a favored few have even ever seen their faces. They don't make music videos and they never give interviews. Given all that, it's a wonder they even make a living, right?


Having learned early that it doesn't matter how good you are if you can't market yourself effectively, from the very beginning Band Name Here sold their music to the programming departments of major national network television stations. In exchange, their music is featured prominently in the background of many sitcoms, though they are frequently uncredited for their efforts. The group writes songs specifically to fit the action and plot of the latest episode, no matter how banal, and make no effort whatsoever to sound fresh, exciting, or edgy. Instead they blatantly copy the elements of whatever song is selling well in the Top 40 and produce an exact facsimile. This saves the television studios large sum of money, since they're not obligated to pay royalty fees to the record labels of these currently popular bands. Though those with a sharp ear can easily tell the difference between cheap imitation and the genuine article, most people are too busy watching their program to notice much of a difference.

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